Disrupting the world of cables and cable accessories

Introducing LAPPs proposition to a fresh audience

The key focus is to bring clarity to each of the the industries they operate in – encouraging the viewer to think of cables and leads in a different way and to be able to understand their value and context immediately.

Digital Marketing and Social

Digital Marketing and Social

To engage their audience in increase click through to their product launches and key campaigns.

We did this with a clearly defined social strategy and the creation of exciting assets to accompany campaigns.

76%

Increase in page views

21%

Increase in unique visitors

66%

Increase in comments