Disrupting the world of cables and cable accessories
Introducing LAPPs proposition to a fresh audience
The key focus is to bring clarity to each of the the industries they operate in – encouraging the viewer to think of cables and leads in a different way and to be able to understand their value and context immediately.
Digital Marketing and Social
Digital Marketing and Social
To engage their audience in increase click through to their product launches and key campaigns.
We did this with a clearly defined social strategy and the creation of exciting assets to accompany campaigns.
76%
Increase in page views
21%
Increase in unique visitors
66%
Increase in comments