To audit and refresh the brand and visual identity of a fast growing technology company.
Infracast’s clients include major telecoms companies, banks and airlines and the refreshed brand needed to reflect a successful and leading technology business.
The Fanatic Solution
The use of technology based icons, delivered within distinctive core brand colours (orange and black), to provide a contemporary look, supported by the strapline – Intelligent Customer Messaging.
The brand has been delivered consistently across printed and digital media, with very detailed technical information presented using infographics and easy to digest data.