One minute of video is worth 1.8 million words.
On average a page containing a video or animation converts 80% better than those without.
Whether it’s communicating a complex message with an explainer video or infographic, or promoting your brand ideas with a bespoke designed animation, digital media gives you much more flexibility when engaging and communicating with your users.
We create engaging animations and video that cut through the noise and get your message heard.
Video marketing has emerged as a leading way for brands to influence and engage their target audiences. Using video content in your marketing strategy used to be an option. Now it’s a necessary piece in your marketing puzzle that can make or break the success of your brand. Marketers who use video are more likely to influence their audience in search, on social media, and on their website.
Video is a versatile and engaging content format that not only gives us a real life picture of what is going on, it’s also easy to share across multiple platforms. We don’t like to wait anymore. We like to have things faster. We like to have instant gratification. How many times have you left a website as the information you needed was taking too long to find?
Consumers like video because it’s easy to digest. It’s entertaining and engaging, and it can give a potentially huge return on investment (ROI) through many channels. For the best ROI, we divide your media into sections. Video doesn’t have to be a single three minute video, that same video could be split into six different 30 seconds clips so you can use it across social media and other marketing channels for maximum impact.
There’s a new landscape of content marketing and it’s revolutionising the way you need to interact with your consumers. Consumers are getting savvy and as advertising fatigue deepens, the technical and creative aspects of digital marketing have become more focused, personalised, and time-sensitive.
Previous boundaries between brands and consumers are dissolving as the former explore how to turn their campaigns into extraordinary experiences for the consumer.
Creating powerful, breath-taking animation and video for ultimate visibility. Your brand should be spending time on video content. As more consumers expect video content to appear with every search they make, you need to be prepared with valuable video content to create a more seamless user experience for your potential customers.
The more short videos that can be found either about, or created by your brand, the better luck you have at reaching your audience and becoming an influencer in your industry.
